Festival Pho 2025

Experience the rich flavors, vibrant culture, and warm hospitality of Vietnam at the Festival Pho 2025 in Nam Dinh. From the iconic Pho to traditional music and dance performances, this festival promises a delightful immersion into Vietnamese culinary and cultural heritage.

Exploring the essence of Pho Vietnam

Pho, the quintessential Vietnamese noodle soup, is not just a dish; it's a cultural emblem that symbolizes the rich culinary heritage of Vietnam.

The origin of Pho in Vietnam

It is believed that Vietnamese Pho emerged between 1910 and 1913 in the northern regions of Vietnam. By the 1930s, it had gained popularity among the people of Hanoi. As Northerners migrated to the Central and Southern regions in the mid-1950s, they brought Pho with them, leading to the emergence of various regional variations and flavors. Today, Pho serves as an iconic symbol of Vietnamese cuisine, cherished globally for its rich flavors and comforting warmth.

Vietnamese Pho is believed to have originated in the northern regions of Vietnam around 1910 - 1913

A journey through Pho varieties

The beauty of Pho lies in its versatility, with regional variations offering unique twists to the classic recipe. In the north, Hanoi-style Pho is renowned for its clear broth and subtle flavors, often featuring thin slices of beef or chicken. Central Vietnam offers a spicier take on Pho, known as Hue-style Pho, which incorporates a bolder broth infused with lemongrass and chili. In the south, Saigon-style Pho stands out with its sweeter broth and a wider range of garnishes, including more herbs and bean sprouts.

Saigon-style Pho features an abundance of herbs and bean sprouts

Additionally, there are regional specialties such as Pho Bac in the north, distinguished by its simplicity, and Pho Nam Dinh, which emphasizes the quality of the beef. These variations highlight the rich diversity and ingenuity within Vietnamese cuisine, ensuring that there's a Pho to suit every palate.

Festival Pho 2025: A gastronomic extravaganza

This eagerly anticipated event promises three days of immersive experiences, culinary delights, and cultural festivities, all centered around Vietnam's beloved Pho.

Time and place of the festival

From April 18 to 20, 2025, the Festival Pho will be held at the Thang Long Imperial Citadel (No. 19C Hoang Dieu, Ba Dinh District, Hanoi). This vibrant event will feature over 50 booths from top Pho businesses and renowned culinary brands across Northern, Central, and Southern Vietnam. The festival celebrates "Pho Hanoi" - a national intangible cultural heritage - and supports the growth of Hanoi’s culinary culture industry.

The festival will be held at the Thang Long Imperial Citadel

Highlights at the Festival Pho 2025

The 2025 Festival Pho will feature a wide range of activities, exhibitions, and interactive experience zones. Highlights include the Pho culinary experience area, where visitors can explore diverse regional styles such as Hanoi Pho, Nam Dinh Pho, and highland Pho. Booths will also showcase the heritage and stories behind Pho, offer live cooking demonstrations, and provide insights into the preparation process. A dedicated cultural space will present the evolution of Pho - from its historical roots to modern-day variations - along with an introduction to traditional Pho spices.

The Festival Pho will feature a wide range of activities, exhibitions, and interactive experience zones

Notably, the festival will introduce Pho into the digital age, using technology to highlight and celebrate the richness of Vietnamese cuisine. Visitors will be able to explore traditional Pho dishes from the North, Central, and South regions with the help of AI technology, which offers personalized recommendations and information based on each diner’s preferences and taste.
As part of the program, there will also be expert and artisan-led discussions on Pho’s journey, from a traditional Vietnamese dish to national and global heritage. The conversation will focus on preserving Pho’s cultural value, promoting it internationally, and exploring opportunities for global franchising.

The festival will use technology to highlight and celebrate the richness of Vietnamese cuisine

The Festival Pho 2025 is more than just a culinary event; it's a celebration of tradition, innovation, and cultural heritage. Whether you're a food enthusiast or simply curious to explore the flavors of Vietnam, this festival offers an unforgettable experience that will leave you craving more. Don't hesitate to make a trip to Hanoi and immerse yourself in this vibrant event.