Jan - 13 - 2026
Where to buy ao dai in Ho Chi Minh City is a common question for travelers wanting to bring home a truly iconic piece of Vietnam. Finding the perfect ao dai, the elegant and timeless national garment, is a highlight of any trip to Saigon. This comprehensive guide from GTrip is your ultimate resource if you're looking for a ready-to-wear modern design, a traditional silk masterpiece, or a custom-tailored creation. We'll walk you through 16 of the most trusted and beloved ao dai shops in the city, complete with addresses, price ranges, and what makes each one special. Forget endlessly searching online, this article contains everything you need to find the ao dai that perfectly captures your style and memories of Vietnam.
Ben Thanh Market is an ideal place to buy traditional ao dai in Ho Chi Minh City, with many stalls concentrated near the East and West gates. Here, you can find a wide range of designs with prices ranging from a few hundred thousand to several million VND, depending on the fabric, such as silk, brocade, or other premium materials. When shopping, visitors should look for stalls specializing in ao dai so they can try them on and carefully check the tailoring. Prices are often set higher for foreign customers, so bargaining confidently can help you save around 30 - 50% off the initial asking price. In addition, the market also sells matching accessories like conical hats, traditional headpieces, and handbags, allowing you to create a complete outfit for Tet celebrations.

Ben Thanh Market is a one-stop destination for buying traditional ao dai and matching accessories in Ho Chi Minh City
OnOn MADE has carved out a niche for its beautifully minimalist and elegant ao dai designs. If you appreciate clean lines, subtle details, and a sophisticated aesthetic, this store is a must-visit. The brand focuses on creating pieces that are both timeless and relevant, using a refined color palette that emphasizes the quality of the fabric and the precision of the cut. Their ao dai often feature delicate, understated embellishments, such as subtle embroidery or unique button details, that add a touch of personality without overwhelming the design. This approach makes their garments incredibly versatile, suitable for formal events, festive occasions like Tet, or even chic-casual wear. OnOn MADE is ideal for the discerning buyer who values craftsmanship and a "less is more" philosophy. Each piece feels thoughtfully designed and expertly crafted, promising a garment you will treasure for years.
KINZU positions itself at the luxurious end of the ao dai market, catering to those who desire a truly exceptional, high-end garment. This is where you go for exquisite craftsmanship, premium materials, and show-stopping designs. The price range reflects the brand's commitment to quality, with each ao dai being a work of art. KINZU specializes in ornate, couture-level ao dai perfect for weddings and formal events. Their collections showcase intricate details, including heavy hand-beading, elaborate embroidery, and the use of luxurious fabrics like high-grade silk and brocade. Visiting KINZU is less like shopping and more like a private salon experience. The attention to detail is impeccable, and the designs are often bold and breathtaking. While it is a significant investment, an ao dai from KINZU is a statement piece and a family heirloom in the making, representing the pinnacle of Vietnamese artistry and design.

KINZU is a luxury ao dai boutique known for couture-level craftsmanship, premium fabrics, and elaborate designs tailored for weddings and high-profile formal occasions
MINT Closet strikes a beautiful balance between modern trends and classic elegance, offering a wide array of ao dai for the contemporary woman. This shop is renowned for its fresh, feminine designs that are both stylish and easy to wear. They are particularly skilled at using a variety of fabrics and patterns to create looks that feel vibrant and youthful. Here, you can find ao dai in many styles, from delicate floral prints to bold, single-color statements. This makes it a great choice for those looking for an ao dai to wear to a party, a photoshoot, or as a chic outfit during their travels. The prices are accessible, providing excellent value for a well-made, fashionable garment. MINT Closet has become a go-to for locals and tourists alike who want a reliable, stylish, and ready-to-wear ao dai without the high-end designer price tag.
With multiple locations across Ho Chi Minh City, Magonn Design is an accessible and reliable brand known for its romantic and distinctly feminine ao dai. Their aesthetic leans towards a vintage-inspired, bohemian vibe, featuring flowing fabrics, soft colors, and delicate prints. Magonn Design is perfect for those who love a touch of nostalgia in their wardrobe. Their collections often include various styles, such as traditional cuts with classic floral patterns and modernized versions with puffed sleeves or unique necklines. The brand's key strength is its consistent delivery of romantic, ready-to-wear ao dai that are effortlessly charming. The presence in major shopping malls like Vincom and Crescent Mall makes it incredibly convenient for tourists to browse their collections. If you are looking for a dreamy, poetic ao dai that is easy to find and beautiful to wear, Magonn Design is an excellent and trustworthy choice.

Magonn Design is a well-known ao dai brand offering romantic, feminine, vintage-inspired designs that are easy to find at major shopping malls
MINX is a smart option for travelers wondering where to buy ao dai in Ho Chi Minh City on a budget, without compromising on style. This brand excels at offering trendy, youthful designs at some of the most competitive prices in the city. It's a favorite among young Vietnamese and savvy travelers who want to embrace the ao dai tradition without a major financial commitment. The styles at MINX are fresh and modern, often featuring bold patterns, contemporary color combinations, and playful cuts. While they may not use the luxurious silks of high-end boutiques, their fabrics are chosen for style and comfort, making them perfect for casual wear or as a fantastic travel souvenir. The store provides a vibrant and fun shopping experience, with new designs appearing regularly. If you want to purchase multiple ao dai or are looking for a stylish, affordable piece that captures the youthful energy of modern Saigon, MINX is your best bet.
Tucked away on Bui Thi Xuan Street, De-Madame offers a sophisticated and elegant take on the ao dai. The brand's name hints at its refined, ladylike aesthetic, which is reflected in beautifully crafted garments that exude grace and poise. De-Madame is renowned for its emphasis on flattering silhouettes and high-quality fabrics, including soft silks and breathable linen blends. Their designs often strike a perfect balance, being traditional enough for formal occasions yet modern enough to feel contemporary. This is an excellent shop for those seeking a more mature and timeless piece. The color palettes are often soft and elegant, featuring pastels, jewel tones, and classic neutrals. The experience feels personal and curated, making it a pleasant escape from the city's hustle. De-Madame is a hidden gem for anyone wanting a chic, well-made ao dai that embodies quiet luxury and enduring style.

De-Madame is a refined ao dai boutique on Bui Thi Xuan Street, known for elegant, timeless designs with flattering silhouettes and premium fabrics
BACIAMI brings a touch of Italian flair to the Vietnamese ao dai, a concept hinted at by its name, which means "kiss me" in Italian. This brand is for the fashion-forward individual who isn't afraid to make a statement. BACIAMI's designs are known for being modern, chic, and slightly edgy, often incorporating Western fashion elements into the traditional ao dai form. You'll find ao dai with unique features, like asymmetrical cuts, innovative collar designs, and the use of non-traditional fabrics. Their specialty is creating fusion-style ao dai that blends Vietnamese heritage with international trends. This makes their pieces perfect for cocktail parties, art gallery openings, or any event where you want to stand out. The quality is excellent, and the designs feel fresh and exciting. BACIAMI is the ideal destination for shoppers seeking an ao dai that is less of a traditional garment and more of a contemporary fashion statement.
Ao Dai Chu Ba evokes a feeling of warmth, tradition, and authentic Vietnamese hospitality. This shop is beloved for its classic and timeless designs that honor the true spirit of the ao dai. It is the perfect place to find a garment that feels genuinely traditional, without the overly modern twists of some other boutiques. Ao Dai Chu Ba is known for offering a range of beautiful, traditional ao dai at various price points, making classic style accessible to everyone. They offer services that cater to both ready-to-wear needs and custom tailoring, ensuring a perfect fit. The shop's charm lies in its focus on heritage, using classic materials like silk and brocade and favoring timeless patterns such as delicate florals and traditional motifs. Shopping here feels like you're getting an ao dai from a trusted family friend who understands the art of the garment inside and out.

Ao Dai Chu Ba is a beloved boutique offering warm, authentic, and timeless ao dai designs that celebrate traditional Vietnamese craftsmanship at accessible price points
Xeo Xo Saigon is a celebrated name in the city's fashion scene, known for its artistic and slightly avant-garde approach to the ao dai. This brand is for those who view fashion as a form of self-expression. Their designs are instantly recognizable for their unconventional silhouettes, creative use of textures, and an artful, often loose-fitting, aesthetic. Xeo Xo is not afraid to deconstruct and reinvent the ao dai, playing with proportions and layers to create something entirely new. Their specialty is artistic, non-traditional ao dai that prioritize comfort and unique style. They frequently use natural, textured fabrics, such as raw linen and crinkled cotton, in earthy and muted color palettes. A piece from Xeo Xo is more than just clothing, it's a wearable piece of art that speaks to a modern, creative sensibility. It’s the perfect choice for artists, designers, and anyone looking to express their individuality.
Kit&Dream Vintage offers a wonderful journey back in time, specializing in ao dai that capture the nostalgic charm of old Saigon. This shop is a treasure trove for lovers of all things retro and vintage. Their designs are heavily inspired by the styles of the 1960s and 70s, an era when the ao dai was at its peak of fashionable elegance. The key appeal of this store is its collection of beautifully crafted, vintage-style ao dai at very affordable prices. You'll find designs featuring classic elements like raglan sleeves, boat necks, and the simple, checkered patterns that were popular in the past. The fabrics and color choices reflect this retro aesthetic, with a focus on creating an authentic, old-world feel. Shopping at Kit&Dream Vintage is perfect for those who want an ao dai that tells a story and stands out from modern trends. It’s an excellent spot to find a unique, character-filled piece.

Kit&Dream Vintage offers timeless charm, authentic details, and beautifully crafted designs at an affordable price
Rosemary Clothing is a delightful boutique that focuses on creating ao dai that are pretty, feminine, and eminently wearable. The brand’s aesthetic is soft, romantic, and often features delicate details that appeal to a wide range of tastes. It is a fantastic option for those seeking a graceful and elegant ready-to-wear piece without any hassle. Rosemary Clothing is especially known for its affordable, ready-to-wear ao dai featuring lovely floral patterns. These designs are perfect for spring, festive celebrations like Tet, or for anyone who wants to add a touch of romance to their wardrobe. The price point is extremely attractive, making it possible to own a beautiful, well-designed ao dai for around the price of a nice dinner. The combination of charming designs, accessible pricing, and a focus on girlish elegance makes Rosemary Clothing a popular and beloved choice for a quick and satisfying ao dai purchase.
SY Store caters to the modern woman with a collection of chic and sophisticated ao dai that are perfect for the office, events, or stylish daily wear. The brand has a strong focus on clean, contemporary design and quality construction. Their pieces feel polished and professional, moving beyond the idea of the ao dai as purely ceremonial wear and positioning it as a modern wardrobe staple. SY Store excels in creating elegant, minimalist ao dai with a focus on modern tailoring. Their designs often feature monochromatic color schemes, subtle textural contrasts, and impeccable fits that flatter the figure. While the starting price is in the mid-range, it reflects the superior tailoring and quality materials used. This store is an excellent choice for professionals or anyone who appreciates minimalist design and wants an ao dai that is both powerful and graceful.

Modern, minimalist ao dai designed with clean tailoring and refined elegance for confident, contemporary women
OZ Design House is a versatile and accessible brand that offers a wide spectrum of ao dai styles to suit nearly every taste and budget. With locations in both central districts and major shopping malls, it is a convenient stop for any tourist. The brand’s strength lies in its diversity, you can find everything from simple, modern ao dai to more ornate, traditional pieces. They are particularly good at offering a fantastic variety of ready-to-wear ao dai at great value. If you're looking for a simple linen ao dai for a casual day out or a more decorated one for a special occasion, you're likely to find it here. The price range is very welcoming, making it a low-risk place to explore different styles and find what works for you. OZ Design House is a reliable all-rounder, perfect for shoppers who appreciate having many options under one roof.
For travelers on a tight budget who don't want to sacrifice style, Ao dai Chuu is an absolute must-visit. This shop has gained a reputation for offering some of the most affordable ao dai in the city. It proves that you can own this iconic Vietnamese garment without spending a lot of money, making it the perfect place to buy a beautiful souvenir. Ao dai Chuu’s main draw is its incredibly budget-friendly prices, with complete sets available for around 500,000 VND. The designs are typically simple, modern, and youthful, featuring bright colors and cheerful patterns that are perfect for photos. While the materials might not be luxurious silk, they are comfortable and stylish for the price point. This is the ideal spot for students, backpackers, or anyone who wants a fun, memorable, and affordable ao dai to remember their trip to Ho Chi Minh City by.

Affordable, youthful ao dai with bright colors and modern designs, perfect for budget travelers and fun photo moments
The Kat House is a fantastic destination for anyone seeking a modern interpretation of the classic ao dai. This boutique excels at creating stylish, youthful, and fashion-forward pieces that are perfect for younger wearers or those who appreciate a contemporary twist. The designs here often incorporate trendy colors and innovative cuts while respecting the garment's graceful silhouette. They specialize in high-quality, modern, ready-to-wear ao dai, making it an excellent stop for tourists who need a beautiful outfit without the long wait time of bespoke tailoring. The materials used feel premium, ensuring your ao dai is comfortable. Browsing their collection feels like stepping into a modern fashion studio where tradition meets trend. It is the perfect place to find a unique ao dai that feels both authentically Vietnamese and distinctly personal.
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Where to buy ao dai in Ho Chi Minh City is no longer a difficult question when you have so many trusted options to choose from. Ao dai in Ho Chi Minh are diverse such as couture-level designs and cheerful styles. If you prefer a modern ready-to-wear piece or a timeless traditional design, each choice represents more than just clothing, it’s a symbol of Vietnamese elegance and culture. With this curated list and practical insights from GTrip, you can shop with confidence and bring home an ao dai that becomes a lasting memory of your time in vibrant Ho Chi Minh City.