Mar - 08 - 2025

From a simple street food to a global culinary icon, banh mi has journeyed far and wide beyond the borders of Vietnam. Celebrating this remarkable event, Ho Chi Minh city proudly hosted the 2nd Vietnam Banh Mi Festival 2024 in district 1.

Vietnam Banh Mi Festival 2024

The festival lasted three days from May 17th, starting on a Friday and concluding on a Sunday, offering a weekend filled with flavors, fun, and festivities. With over 100 different vendors participating, attendees were treated to a myriad of banh mi variations, each telling a unique story through its ingredients.

Banh Mi Festival is a culinary extravaganza held annually in Ho Chi Minh city

Located in the heart of District 1, Le Van Tam Park provided a picturesque and accessible venue for the festival. Known for its lush greenery and spacious grounds, the park transformed into a vibrant hub of activity over the course of the event. Its central location in Ho Chi Minh city, a bustling metropolis blending the old and new, made it an ideal spot for both locals and tourists to converge and celebrate.

Exciting activities at the festival

Explore exciting activities at the festival and immerse yourself in the vibrant world of Vietnam banh mi delights and cultural festivities.

Morning event - Arrival and exploration

As attendees entered Le Van Tam park, they were greeted by a striking dragon-shaped welcome gate, intricately constructed from actual banh mi sandwiches. This gate symbolized the banh mi’s aspirations to soar globally, reflecting the theme of the festival itself. This remarkable entrance set the tone for the day, highlighting the creativity and cultural pride infused in the festival.

Visitors can explore a variety of banh mi flavors from traditional to modern interpretations

Following the spectacular entry, visitors had the opportunity to explore a dedicated space celebrating the history of the Vietnamese banh mi. This area was a blend of a museum and an interactive exhibit, featuring tools, photographs, and articles documenting the evolution of banh mi from its humble beginnings to its status as a global icon.

Life-size displays showcased the contrast between past and present banh mi styles, and a "wall of ingredients" offered an up-close look at the diverse components that make up a traditional banh mi, from the crusty baguette to the vibrant pickled vegetables.

This festival features renowned banh mi brands with over 50 years of history

Afternoon timeline - Seminars and workshops

The afternoon was dedicated to learning and participation. A series of seminars offered deep dives into various topics related to banh mi. One notable seminar, "Vietnam banh mi with world travel and cuisine," explored how banh mi has been adapted by different cultures around the world, reflecting its versatility and global appeal.

Concurrently, practical workshops and programs provided hands-on experiences. Besides, prominent initiatives involve launching a business from a banh mi truck specifically tailored for women and students within the bakery sector.

Attendees have the opportunity to sample and purchase banh mi delights to take home

Another innovative workshop introduced participants to the art of making banh mi using alternative ingredients like rice flour and various grains. This session highlighted the use of Vietnamese agricultural products, reinforcing the festival's theme of local sustainability and innovation in cuisine.

Evening activity - Sampling Vietnam banh mi delights

As the evening sets in, the festival 2024 buzzes with local residents and tourists, flocking to explore the bustling array of stalls. With 130-150 booths on display with eateries offering banh mi accompaniments, visitors are spoiled for choice with an abundance of banh mi flavors.

This event attracts both local residents and tourists

From classic renditions to innovative twists, each stall presents a diverse selection of banh mi delights for sampling and purchase, allowing the citizens and tourists to take home a piece of the festival to share with loved ones.

A very welcomed event in Saigon

Banh Mi Festival holds significant meaning for Ho Chi Minh city, transcending its role as a mere culinary event to become a symbol of cultural pride and unity. As the city's bustling streets come alive with the festival's vibrant energy, it serves as a testament to the rich heritage and culinary excellence that defines Vietnam's largest metropolis. 

The festival contributes to the city's economic growth and tourism sector

Beyond showcasing the diversity of banh mi flavors and culinary innovation, the festival fosters a sense of community among residents and visitors, celebrating Ho Chi Minh city's status as a global culinary destination. Moreover, by spotlighting local businesses, artisans, and entrepreneurs, the festival contributes to the city's economic growth and tourism sector, reinforcing its position as a hub of cultural exchange and creativity. 

Vietnam Banh Mi Festival 2024 embodies the spirit of Ho Chi Minh city - a dynamic metropolis where tradition and modernity converge, and where food serves as a powerful catalyst for connection and celebration. Start organizing your Vietnam tour today and become immersed in the lively ambiance of this unique event.

Head Office

50 Raffles Place, Level 19, Singapore Land Tower, Singapore
+65 9866 7202

Representative Office

20 Wenlock Road London N1 7GU
+44 191 730 0179

Representative Office

16th Floor, Metro Tower Building, 667 Dien Bien Phu Street, Ward 25, Binh Thanh District, HCMC, Vietnam
+84 35 663 6366

Representative Office

838 Walker Road Suite 21-2 161, PMB #161, Dover, Delaware, the USA
+1 818 930 5979

Email

[email protected]